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Eco Friendly Packaging Design Challenge (8K in Prizes)
Many modern companies share the challenge of becoming more sustainable and environmentally-friendly in their processes and use of materials. This is the case of this company, that wishes to replace the plastic wrapping of a water bottle six-pack for an eco friendly packaging.
The challenge
The packaging of bottled water is usually made of a film of plastic material. The pack contains 6 bottles of water of 1.5 liters each. This plastic material is a shrink-wrap film, which is thermo-retracted with heat. The objective of this challenge is to replace the use of plastic materials in their products.What the client is looking for
Our client is looking for a new paper-based packaging solution. This solution will replace the current plastic material used today as a six-pack wrapping. The material of which the bottles are made do not need to be taken into consideration for this challenge. This competition is intended to find a better or different design (modifying the actual design, creating a new design, use different paper-based materials, use another elements…) for the purpose of testing an optimum resistance packaging based on paper material. Required functionalities of the new packaging:- Easy to industrialize
- Optimum resistance
- Similar cost
- Attractive design
Evaluation criteria
The evaluation criteria in each of the rounds of the tournament for the proposed solutions are:- Optimum resistance
- Lower cost per unit (paper material)
- Lower investment required to industrialize
- Attractive design